2018-05-03Press release

Platinum, gold and silver for Fendt films

This year sees not one, but two Fendt product films awarded at international film festivals and competitions in the film industry. The product films for the Fendt 200 Vario and the Fendt IDEAL were awarded platinum and gold at the Worldfest in Houston, Texas, with the Fendt IDEAL film winning its second silver at the Worldmediafestival in Hamburg.

2018-05-03Press release

Platinum, gold and silver for Fendt films

This year sees not one, but two Fendt product films awarded at international film festivals and competitions in the film industry. The product films for the Fendt 200 Vario and the Fendt IDEAL were awarded platinum and gold at the Worldfest in Houston, Texas, with the Fendt IDEAL film winning its second silver at the Worldmediafestival in Hamburg.

Roland Schmidt, Vice President Fendt Marketing.

"We are delighted with these great recognitions from the film industry.

Congratulations to our video service provider Silberstern and many thanks for a successful partnership over the last few years," said Roland Schmidt, vice President of Fendt Marketing. "For some time now we have puts our efforts into the Fendt full-line program, convinced that alongside tractors, the professional farmer and contractor will continue to demand Fendt-quality products in the long-term. And that's why we are particularly proud that a combine film about the new Fendt IDEAL has struck a chord."

The film "Fendt IDEAL. Recolour your harvest" wins gold in Houston and silver in Hamburg.
The film "The new Fendt 200 Vario. Wahre Größe" ("Life size") gets the platinum award at Worldfest in Houston.

The German film production Silberstern GmbH from Kempten has produced a number of product films for Fendt over the years. "We are particularly delighted to receive awards from these two highly acclaimed festivals because all the big agencies in the industry enter and you are really up against the best," says Silberstern Managing Director, Thomas Richter. "This external and neutral appreciation of our work is the best confirmation that the long-term partnership between Fendt and us works best."

Highest accolades at Worldfest Houston

Worldfest Houston is one of the world's oldest and most prestigious film festivals. For the 51st International Film Festival held this year, about 4,500 entries were submitted to the jury. Only about 10% to 15% of the submitted documentaries, gaming, business and image films are bestowed with one of the prestigious awards. The panel of experts judge the films in a total of ten categories, including camera, editing and end result, which can score you a maximum of 10 points. Only films with a total score

of at least 85 points are awarded. The higher the score, the higher the award. The product film of the new large combine "Fendt IDEAL: Recolour your harvest" was awarded the gold Remi award. The film "Fendt 200 Vario: Wahre Größe" ("Life size") won the platinum Remi award.

Silver at the Worldmediafestival Hamburg

The Worldmediafestival – global competition for modern media in Hamburg is an international communication media contest and is one of the most important events in the industry. It is a forum for leading communication professionals from all over the world, noted for being the only forum of its kind in Europe. Since 2000, the film festival has been awarding outstanding solutions in corporate film and exceptional television, web and print productions. Submitted entries are judged by an international and independent jury of experts not only on their creative and technical quality, but above all on how well they address their target groups. The Fendt product film, "Fendt IDEAL – Recolour your harvest" was awarded silver this year.

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